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About Us



SABELLA, Malaysia's No 1 ironless clothing brand started with a humble beginning. First planted its seed under a small room in a apartment at Ukay Perdana where the Founder SITI FATIMAH ABD SAMAT or fondly known as Siti Sabella previously worked as a full time housewife. Our signature ironless kurung, Lorez Kurung with the plain material effortlessly sets the tone and trend in the market which has been recognized as our main root. SABELLA creative, fresh innovative ideas let it blooms more beautifully after we come out with Zalia Kurung followed by Queeny Kurung which is become new benchmark to our product range .

Through ups and downs, sweats and tears with hardwork, perseverance and sheer determination, SABELLA has marked its winning point with a loyal and huge fan base known as SABELLA FAMILY. This clearly defines SABELLA as a brand that brings love and unity.



What not to love about this iron lady?

She’s hard working, loveable and talented with her exceptionally effort in fashion and her dream to help other housewife together generate unlimited income with SABELLA.

An ordinary housewife turned entrepreneur, the beauty with brain behind this winning brand has made her arrival in the industry felt deep in our heart.